Friday, September 18, 2009


A common question among people with affiliate websites is how to attract more visitors to their websites?

There is a simple answer to this question, which can be performed by even the most inexperienced Internet Marketers. This answer is pay-per-click marketing.

Pay-per-click is a service offered by some search engines, where you can post the link to your website, and you only pay when someone uses that link to visit your site. You only pay when it works.


Remember, a successful affiliate website has a 2% click through rate. That’s only 2 out of every 100 visitors. That means that you’re going to want a lot of visitors to check out your site, if you’re going to benefit from your affiliate links in any realistic sort of way.

Here are some tips that you can use to get the most out of your pay-per-click:

  • Check out a place like howitworks.com and get to know how pay-per-click really works. With a good understanding of the way the programs function and record their clicks, you’ll have a better idea of how to use pay-per-click to your advantage.
  • Use keywords that aren’t covered by too many other (if any) websites, and that will be common searches by people seeking the products and services sold through your affiliate links. Be sure to try many different variations of different keywords, to make sure that you have as much of a monopoly on them as possible.
  • Bid on as many keywords as possible. Why? Because the more keywords you bid on, the more links will be built for your website. That is, bidding on 100 keywords is the same as building 100 links back to your website.

There are, however, many other different techniques that will make the difference between making a little bit of extra cash, and making an actual income. It’s the difference between signing up to an affiliate program and actually mastering affiliate strategies.

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